Recession Marketing Promotional Strategy – 5 Hot Facebook Page Tools to Boost Your Businesses Sales

Recession Marketing

Times are tough all over! Most of us continue to struggle with keeping our businesses above water as the economy slowly sinks lower and lower. However by using some of the free and extremely powerful tools online, your marketing promotional strategy can be completely recession-proof. Keep reading to learn more.

Facebook Fan Pages

Most of you are probably already familiar with Facebook’s fan pages. These pages allow a user to set up a separate page for their business. They can then invite others to become fans of their page and use this medium to send regular updates about their business promotions, specials and new blog posts or accomplishments. This marketing promotional strategy has already been tested and proven highly effective. With the right tools, you can easily tap into this powerful marketing trend.

Five Great Tools and Add-Ons

1. Acebucks is a program with which you can create your own surveys and games for your fans. Here you can develop promotional products like key rings or highlighters that have your name and business info printed on them. When your fans win with the games and surveys they can get a free prize.

2. Feeds from your press releases’ news feeds or your business’ blog feeds can be set up to automatically update your Facebook fan page. This provides instant and automated exposure to all of your fans.

3. You can encourage your fans and customers to offer their feedback and reviews using IEndorse. This is an excellent program to help grow your business reputation. Consider offering a free gift to anyone who leaves their feedback with IEndorse.

4. Facebook Insights is a program with which you can track your page’s growth as well as keep track of your fans’ demographic information. This information will be crucial as you continue to grow your business and develop new marketing strategies.

5. Gydget is a promotional tool that can help you spread the word about your new business. In addition to adding this to your fan page, your customers will be able to incorporate you business’ events through their profile pages.

Marketing in a Recession

While these tools will help you turn your Facebook fan pages into powerful networking machines, there is more required of your business than just a new marketing promotional strategy. The fact is, the economy is going to get much worse before it gets better. For your business to effectively recession proof itself, you will need to pay closer attention to the economic crisis and the impacts it threatens to have on your business.